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Adventures in Branding

The Adventures in Branding podcast is here to inspire you to find your brand magic. From business brand to personal brand, these Clusters of Awesomeness will talk you through about the good, the bad, and the ugly of being a human. Get ready to make the impact you were born to rock. Follow me, Melanie Spring, and my collection of hardcore co-hosts around the world as we share our experiences on the road of branding. The twists, the turns & everything in between - building businesses and living the adventures. This is the podcast for kickass humans who crave change, push limits, and light fires. Melanie is your Chief Inspiration Officer & it’s her job to spark the magic.
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Adventures in Branding
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Now displaying: July, 2016
Jul 26, 2016
Have you ever had a job you hated? Have you ever had to hire someone? The frustration of the process of getting a job is so similar to going to the DMV. It’s the same frustration level on both sides. We can’t fix the DMV but we CAN rock the hiring process. The Sisarina Crew gets together at the Bikram Podcasting Studio (ha!) at Sisarina HQ to share the horrible things they’ve seen at their own jobs, the insanity of the hiring process, and what they've had to do to pay rent. We talk about how culture = profitability, how to research to make sure you’re the right fit for the job, and also how to make sure employees are happy. In this episode, you’ll find out why the Sisarina Crew likes to hang out together and how that camaraderie changes the perspective you have on the normal weekday drudgery. We even leave you with our top tips for how to find the best possible job for you. Shoutout to Rob Bell and the RobCast at the very end.
Jul 19, 2016
You've been working on your purpose. You've figured out what you want to do with your life. But what happens next? How do you make sure your purpose flows through every part of you? Rebecca & I let you in on the secrets of discovering your calling, the touchpoints in your personal AND business brand, finding your ambition, and knowing what the heck to do with it all. We discuss people who are living on purpose, how Rebecca pushed me outside my comfort zone to think about my own purpose, her journey from fat-shaming herself to coming out, and both of us stepping fully into our own design. Rebecca even surprised me with how her mom forecasted what she was meant to do - and her mom was RIGHT! In this episode, you'll hear more about how you have to get off the couch and DO something. You can't skip to step 82, you have to start at step 1.
Jul 12, 2016
What if you could flip the script and interview The Boss? You learn all the things about the person with the vision. As the number onest number two, I (Rebecca) get the unique opportunity to sit down with Melanie Spring and ask the same questions that we ask of all potential crew members. Oh yeah, she’s hired! Melanie tells me how communication is the linchpin to working with her. She opens up about how she deals with people who tell her that she’s too much and how she reigns her big energy and puts it to good use. Find out what motivates the Queen of Inspiration and how she is learning from folks in unexpected ways. In this episode, you’ll get the inside scoop on what Melanie’s friends are saying about her, and how she makes her mom proud. Plus, you’ll hear firsthand just how awesome a Boss Lady can be -- especially when her name is Melanie Spring! -xoxo, Rebecca
Jul 5, 2016
Being Yourself, Staying Inspired, and Loving Every Minute What happens when you bring an ex-entrepreneur on as your second in command? You get sh*t done! Rebecca Gunter and I have known each other for YEARS. When she joined the Sisarina Crew in August 2015, we had no idea she would go from being a momentary fill-in to our Chief Coffee Officer rocking projects, front-line sales, and general rockstardom in branding. And I get to interview her on the podcast! Rebecca brings her full self to the microphone and tells us about her how her 8-year-old daughter Lucinda’s energy and her dad thriving with Dementia keeps her inspired. Lately, Rebecca is learning a ton about cultural things, #thingsmillennialsdo, and technology from the younger generation around her along with marketing, copywriting, and branding. Tony, our podcast producer, snuggles with her, she comes out of the closet & tells us how she's decided to love herself as she is, and explains how she knows what people need before they know themselves. In this episode, you’ll get the inspiration to be yourself, no matter what other people are trying push on you. Plus, you’ll find out why I love Rebecca so darn much.
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