Adventures in Branding

The Adventures in Branding podcast is here to inspire you to find your brand magic. From business brand to personal brand, these Clusters of Awesomeness will talk you through about the good, the bad, and the ugly of being a human. Get ready to make the impact you were born to rock. Follow me, Melanie Spring, and my collection of hardcore co-hosts around the world as we share our experiences on the road of branding. The twists, the turns & everything in between - building businesses and living the adventures. This is the podcast for kickass humans who crave change, push limits, and light fires. Melanie is your Chief Inspiration Officer & it’s her job to spark the magic.
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Adventures in Branding



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Now displaying: December, 2016
Dec 21, 2016


“I like to help people get OFF the couch… and you’re giving people couches! We can still be friends.” – Kris Kaplan, K2 Coaching

This past weekend, I was called by a girlfriend to meet her at an address and not ask any questions. We ended up putting on elf hats and delivered Christmas gifts to needy families in the DC area. One of the women had zero furniture in her home so I went back the next day and dropped off a couch and a lamp. I had just ordered a new couch and couldn't think of a more deserving & grateful human than this woman.

During our mutual Q1 2017 planning meeting, Kris Kaplan and I were talking about gifts for clients, gifts for family and my elving this weekend. Kris does outstanding gifting including sending pink bubble wrap to a friend who flipped over his bike so we wanted to share our thoughts with you. Instead of "selling" with swag, doing something nice for someone else reminds them of you more than your logo on a mug.

While you're in the midst of your holiday spirit, don't forget about those who have nothing. If the holidays start stressing you out,  get out and do something for someone else. If you wonder what to do for your clients, give back and get them to help you. Listen in to get into the gifting spirit and get off the couch & do something about it.

Dec 14, 2016

“Go where you’re celebrated, not tolerated.” Ingrid kicks off our final episode with the pivotal moment she decided to quit her job.

Our final stop in Richmond, VA led Mary and me to a wine shop for portraits and then the back room of Elements Beauty Store to chat with three kickass ladies. It was our last day heading back to DC and although we were exhausted from the five day journey, we ended up belly laughing our way through this episode. We had a roundtable with Ingrid Black, Charleen McManus, and Christina Dick learning about what motivates them, keeps them energized, and ahead of the curve.

These ladies are kicking butt and taking names - any way they need to. Ingrid has a strong belief that the Universe takes care of her - job, move, relationship. Charleen’s network kicked ass for her and got her a ton of new clients who believe in her without any marketing. Christina networks with her clients in a leotard while she’s doing adult gymnastics. They kept us laughing the whole conversation.

Grab some tissues for all the crying laughter and real talk while you listen in to find out why Ingrid wondered about why Americans wanted hairy penises, what Charleen’s “Accountabili-buddies” are, and Christina’s love for White Castle burgers. You’ll want to be at one of Charleen’s parties after you’re done. Thanks for being a part of our first HERadventures series. More to come!


Dec 7, 2016

The Triangle area in North Carolina includes Raleigh, Chapel Hill, and Durham - Mary and I stopped at the beautiful Umstead Hotel & Spa in Raleigh to chat with the local lady residents. Mary-Ann Baldwin, Suzanne Miglucci and Jennifer Hoverstad gave us three different perspectives on life, politics, infertility, and business.

We wondered why people ask “innocent questions” about younger women and their position on having children while some aren’t interested in having kids and others are struggling with infertility. We talked through getting into the political game locally and how each of these ladies got to the place they are in their careers We even got a chance to talk about knowing your value and learning how to choose the right mentor for you.

Most of us have a hard time asking for help, saying what we mean, and then we end up inviting our frenemies over for dinner - why? Sometimes we have to listen for the pivotal moments and grab them when they show up. Listen in to hear their favorite books and discover how to be more proactive in learning from the women who have been-there-done-that.