Adventures in Branding

The Adventures in Branding podcast is here to inspire you to find your brand magic. From business brand to personal brand, these Clusters of Awesomeness will talk you through about the good, the bad, and the ugly of being a human. Get ready to make the impact you were born to rock. Follow me, Melanie Spring, and my collection of hardcore co-hosts around the world as we share our experiences on the road of branding. The twists, the turns & everything in between - building businesses and living the adventures. This is the podcast for kickass humans who crave change, push limits, and light fires. Melanie is your Chief Inspiration Officer & it’s her job to spark the magic.
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Adventures in Branding



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Now displaying: January, 2017
Jan 25, 2017
When you walk into a room, you end up worried about what everyone else is thinking about you. And they’re worried what you’re thinking about them. The reality is - everyone is just thinking about themselves. So, why are we always caring about what everyone else is thinking about us when they really don’t care? 
Nedra Davis was the poster child for best kid ever. She checked every box on the list of being an amazing kid and young adult until she was 25 and she became pregnant - unmarried and unplanned. She placed what she believed everyone else would think of her over her own happiness and found herself miserable. She didn’t even enjoy the first months of being pregnant because of the shame she was feeling. Until she got a response from her parents she never expected. 
But even after that, she kept the loop cycling when she continued worrying about what everyone else would think about her and ended up married and unhappy. Raising her children and getting divorced, she started realizing what everyone else thought didn’t matter and found her wisdom through reading and finding her spirituality. Getting her thoughts out on paper empowered her to be one of the strongest, most resilient human beings I’ve ever met. She had to learn how to embrace her shame and her worry in order to let it all go. She now fully lives in a place where she owns her worth, her value system and her life - personally AND professionally.
Do you truly care what other people think of you? Do you worry about fitting in? Guess what - they don’t care because they want the same things. You are loved. You are enough. You can do this. Find the loop and learn from it so you can move forward as a kickass human. Listen in as Nedra shares her solid character, how she’s raising strong children, and why it matters that we live authentically inside our true selves. 
Jan 18, 2017

Sometimes you meet someone who makes you laugh like you’re old friends. Someone who just gets you and flawlessly blends with you in conversation. Hilarious banter, fond memories, feel good moments, and deep thoughts. That’s where we find ourselves on this episode of Adventures in Branding.

You may remember Ingrid Black from the final episode of our first HERadventures series. She’s the South African beauty who kept us belly-laughing with her stories. Since then, she’s decided to take stand-up comedy classes and once you listen to this episode, you’ll know why. Ingrid and I got a chance to sit down for a one-on-one and although I’ve only spent a short amount of time with her, she shared her life with me and all of you kickass humans. I honestly can’t remember the last time I laughed this hard for 40 minutes.

Filling her bucket list with vomit (seriously), Ingrid recently jumped out of an airplane in Australia and now wants to learn how to do aerial silks despite her motion sickness. Chit-chatting about hanging from a ceiling while debating the definition of “pasties” moved into talking about laugh-out-loud horrible dates - including one guy she nicknamed Cinderella because he wore his slippers to bed.

Ingrid knows how blessed she is as she has come to realize her life has never really been a challenge. Starting her career as a physical therapist, she saw lives changed in a split second and kept a solid perspective. This woman volunteered in the Israeli Army and one of her favorite memories is watching the sunrise on Mount Sinai. Although climbing Mount Kilimanjaro was #1 on her bucket list, someday she would love to be able to run her own company.

Right now, she’s doing big things as the Vice President of an organization in a male-dominated industry, and as she’s taking on the diversity challenge, she’s still giving back in more ways than most humans I know. Listen in to find out why her mom has a Finder’s Fee for the person who finds her a husband. But be forewarned, people on the train will think you’re crazy thanks to the numerous points you’ll burst into laughter.


Jan 11, 2017
Finally! An episode where Melanie is talking to another Melanie and it’s not herself. HA! Yes, I know. And happy new year to you, too! It’s 2017 and everyone’s all in a flutter to set (and forget) their resolutions. To kick off this year’s Adventures in Branding, I bring to you one of my personal favorite humans - Melanie Vracas. I promise you’ll love her as much as I do. 
When Melanie V was just a little kid with big crazy hair, her mother would make her sit down to write her goals every year. She didn’t realize what a great idea that was until years later when she started writing down her intentions again. Now it’s a part of her own daily life when she picks up Angel Cards before she leaves the house.
She and I met in January 2016 when I spoke at a marketing association meeting about intentions. She was the one with the big gorgeous hair and infectious laugh who was talking about rainbows and unicorns and shitting glitter within ten minutes. Like long lost friends. And it was that night we realized how much Melanies have in common. Including being impatient, uptight, kooky humans who spread their fairy dust of positivity on everyone - whether they like it or not.
"Intentions are moving words. Your intention is the fire that propels you.” - Melanie Vracas
The ever-insightful Melanie V sat with me at Sisarina HQ in our newly redecorated turret to talk about how letting go of the control (which isn’t easy for either of us) and tuning into what’s really going on with you so you can start the work that’s necessary to get where you want to go. She shares all her favorite quotes, what she does to help herself through each day, and even lets us in on the things she’s working on. We’re all works in an ongoing progress.
Since my own theme for this year is “light that bitch on fire” and Melanie V loves to light her intentions on fire, it was obvious she had to share this episode with me to start 2017. One of my big intentions this year is writing a book (eek!) from all the journals I’ve filled up over the years. And the blog post I wrote the day we recorded is literally about writing things down and making them reality. Coincidence? Melanies think not.
So, raise your coffee, pound the pavement, and face the traffic, kickass humans! Listen in as we cheers to lighting the good shit or the bad shit on fire. To letting go of the trapeze bar so you can fall into the net below. To clapping if you believe in fairies. To being pushed off the cliff instead of jumping. It’s time to live boldly. That’s what this life is all about, right?