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Adventures in Branding

The Adventures in Branding podcast is here to inspire you to find your brand magic. From business brand to personal brand, these Clusters of Awesomeness will talk you through about the good, the bad, and the ugly of being a human. Get ready to make the impact you were born to rock. Follow me, Melanie Spring, and my collection of hardcore co-hosts around the world as we share our experiences on the road of branding. The twists, the turns & everything in between - building businesses and living the adventures. This is the podcast for kickass humans who crave change, push limits, and light fires. Melanie is your Chief Inspiration Officer & it’s her job to spark the magic.
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Nov 16, 2016

Fierce competitors become fiercely loyal coworkers. You don’t hear THAT every day - especially not when it’s a group of women.


Mary and I made our way to Charlotte, NC where I spoke at the American Marketing Association marketing workshop. Three ladies sat down in the front row and quickly became super engaged in this workshop. Afterward, I asked for volunteers for the podcast and no one came up. When we walked out, these three ladies were so full of laughter, you could tell they had stories to tell. We were thrilled when they agreed to rock HERadventures with us and found out later they were competitors who had become coworkers through their employers’ recent acquisitions.


When we sat down with Carrie-Ann Kulinski, Messina Truttman, and Rachelanne Hansen, we realized these three ladies weren’t just coworkers, but friends. At a roundtable in the back of a busy hotel conference center, we shared life, advice, and love with each other and the podcast. Discussing everything from fixing furnaces, raising large families alone, how they were raised, being friends, and adopting Great Danes, we noticed there was much more in common between all of us than we first realized. I brought up Tony Robbins’s idea of “limiting beliefs”, Mary retells how she proved a naysayer wrong, and the whole group discusses the role of women in the workplace. Listen as these beautiful women share their greatest strengths, biggest influences, and find out what “Tall Tree Syndrome” is.


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